In today’s world of the internet and social media, Instagram is at the top of the list in popularity and activity. The platform has changed how we connect, engage, and share things with others in a very short time. The huge acceptance of this platform among brands, companies, and the public has also created many influencers who are influencing people through their content. So, who was the first influencer on Instagram? Jamie Beck, A 33-years old, formerly New York-based photographer and OG Instagram influencer is said to be the person who was the first influencer on Instagram. Beck gained huge popularity in a very short time due to her extraordinary photography skills and storytelling ability. She collaborated with some of the world’s famous brands and companies such as Tiffany & Co., and Lincoln Motor Company. The first post on Instagram as an influencer is the post of an expert photographer. She has moved to Provence where she is spending quality time with nature and showing Provence to the world through his outstanding and stunning photos.
The first influencer on Instagram brings the way for the upcoming generation is always a question that many people are searching for every day. Let’s know a short but brief history of Instagram to get a better idea of who was the first influencer on Instagram.
History of Instagram’s influencer industry
Instagram was just a photo-sharing app that was launched in 2010 by Kevin Systorm and Mike Kreiger. Initially, people who love to take photos came here to show off their photography talent to the world. The platform gained popularity in a very short span of time and the number of users increased.
This is the time when some individuals check the potential of this platform and started creating their profile as a brand. This was the time when most people used Instagram just to connect with their friends and family circle, so these influencers had very little competition. Their efforts showed a new way of gaining popularity in the world, which is why we see a lot of Instagram influencers today.
The First Influencers on Instagram
Well, it is always tough to find that who was the first influencer on Instagram, you cannot give this title to anyone because people starts using the instagram at same time. Some individuals started influencing the world at the same time. We discuss about the story of Jamie Beck as initial influencer on Instagram. Aimee Song is another one of initial influencer who still blogs on Instagram. She is a fashion influencer who get mentions in Forbes 30 under 30.
Every Instagram user shared his photos with the world as this was a photo-sharing app. But the thing that made Jamie Beck superior to others was the ability to use visuals to tell a complete story. His photos always tell something briefly to the world.
Who was the First Fashion Influencer?
Chiara Ferragni consider as the first fashion influencer. She Start as a blogger with ‘The Blonde Salad’ in 2009 while studying law at Bocconi University in Milan. She Collaborates with renowned designers and brands like Dior, Prada, Fendi, Levi’s and Mango. Chiara Ferragni is a prominent fashion influencer with 29.5+ million Instagram followers in January 2024. Danielle Bernstein, known for “WeWoreWhat,” is another initial fashion blogger as a fashion designer with 3.3M+ following in January 2024.
Instagram Growth
Instagram became saturated with influencers from different niches such as fashion, food, music, and fitness. The platform felt it early and made many changes to avoid this saturation. Instagram made many updates over time to make this platform more exciting and relevant.
The Age of the influencer that you see these days has helped individuals as well as groups to showcase their talent to the world even if they do not have expensive gadgets and links to the entertainment industry. Influencers are earning a handsome amount by collaborating with brands, companies, outlets, and even government institutes. Get to know about Why do Songs become Unavailable on Instagram now.
Today, the influencer has different features and tools to connect with their targeted audience other than photos. Now they can create reels, post stories, and add tags to get to the targeted audience. These features helped the influencers to become relevant and maintain their popularity scale. The platform is making updates as per the needs of its users.